I cant believe the hype all because of shopping. The idea of wanting more and getting something beyond your means. Gosh, I thought the UK mob riots was the worst ever that happened this year! Some people died, innocent people getting hurt, lots of looting happened and chains of stores were heavily damaged/bankrupt. But in USA, a day after Thanksgiving the whole shopping scenario became a nightmare; all because of the hype of getting what you want. What a message! People getting greedier and materialistic in the name of absurdity and animalistic behavior!